What DECA Is: DECA is non-profit career-tech organization for high school students who are enrolled in marketing, business, and business related courses.  It is a curriculum based, leadership focused organization which offers students a chance to develop their business, entrepreneurial, and management skills as well as develop social and team building capabilities.  There are over 700 DECA members in New Hampshire, in chapters located in 25 different schools and vocational centers.  Throughout the United States and Canada there are more than 180,000 members, and new chapters are opening in Germany, England, and Mexico.  DECA also sponsors a program called Collegiate DECA for college students.  With a history going back to 1946, DECA has had a major impact on millions of students throughout the years.

DECA’s Focus: DECA prepares emerging leaders and entrepreneurs for careers in marketing, finance, hospitality, and management in high schools around the globe, but primarily in the United States.

DECA In Your Community
DECA members are vitally involved in the economic development and vitality of their communities. Both chapter and individual projects continue to encourage this type of contribution. Many businesses favor employing Marketing Education students because of their interest in education, their attitude toward careers in business, and their related study of their business world. Many leaders in business and government have praised the DECA program for its civic activities.

DECA encourages free enterprise and economic awareness through individual instruction, marketing projects, exposure to successful business leaders, and practical experience in business.

DECA encourages civic responsibility through professional conferences, chapter activities, and support of community projects.

DECA In The School
DECA is not “co-curricular”- it is clearly an essential curriculum element in marketing and business courses in New Hampshire. The core curriculum elements of DECA fit with the goals of a state-certified program.  DECA provides both core competencies as well as specialist career pathways in it’s educational platform.  DECA chapter activities are always school-centered, contributing to the school’s purpose of preparing well-adjusted, employable citizens. Chapter activities serve the marketing teacher/chapter advisor as a teaching tool by creating interest in all phases of marketing serving as an avenue of expression for individual talent. The chapter is the “showcase” for student achievement and progress. It attracts students to the marketing program who are interested in careers in marketing and brings classroom subject matter alive for students.

DECA is a teaching device to enrich, enliven, and expand the marketing and management curriculum.

DECA believes in competition and offers awards and recognition to student members and advisors for outstanding accomplishments.

DECA maintains a series of chapter, state, and national competitive activities, all designed to stimulate and motivate classroom interest, career encouragement, and vocational competence.

DECA For The Student
Marketing Education students have common objectives and interests in that each is studying for a career objective.

DECA activities have a tremendous positive effect upon the attitudes, skills, and career planning of students. Participation in DECA activities develop leadership abilities and teamwork skills, which are invaluable in future success.  And as a result of taking part in DECA sponsored competitive marketing events, members have an opportunity for state and international recognition that would not otherwise be possible.

DECA is the only student organization operating through schools to attract young people to careers in marketing, business, entrepreneurship, and management.

DECA encourages social intelligence through social recreational activities, as well as enhancing members’ sense of responsibility to our society.